new york city - april 27, 2017
Our 2017 Mobile Growth Workshop is coming to NYC in April! We’re bringing together some of the most innovative marketers and product owners in the area for a discussion of best practices to drive mobile growth. This complimentary 2.5 hour event will include a panel discussion highlighting solutions to common mobile challenges, as well as dedicated time for peer networking.
3:00 | Welcome & Introductions
3:10 | What’s Driving Mobile Growth Today? Tips & Trends from Top Brands
With new ideas, tools and hacks for mobile growth popping up all day every day, it’s easy to get overwhelmed. In this panel, we’ll focus on where leaders in mobile marketing are placing their bets, and what you can learn from their strategies. We’ll talk about the new (and tried and true) tactics, analytics and tech mobile growth leaders are focusing on, including:
Customer experience, engagement & retention
New ideas and channels for innovation & growth
You’ll come away with a better understanding of what’s working in mobile marketing today, and dozens of ideas you can put to work in your own mobile strategy.
3:55 | featured bottle rocket case study
With over 2 million apps and counting in the App Store, what can your brand do to drive awareness, traffic & downloads to your app store listing? We'll focus on a single retail use case and cover how one brand approached their mobile-first strategy to engage new customers and reengage existing ones. We'll explore how they built their user base by thinking outside the box and employing unique efforts -- and how their impressive results kick started a new era of customer engagement
4:10 | AN OPEN Q&A WITH MOBILE STRATEGISTS
You have pressing mobile questions. We help clients solve their mobile challenges every day. Take advantage of that experience! We'll feature mobile strategy, app development and digital strategy experts to take your questions about program strategy, best practices and common hurdles — all aimed at helping you grow with mobile.
4:45 | Networking happy hour
Convene - Midtown East
730 Third Ave | New York, NY 10017